Methods of Generating Network Marketing Leads: Online vs Offline

 

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I love the network marketing business because this business model offers even ordinary people an opportunity to achieve tremendous success.

It allows you to build a source of residual income, moreover, a source of leveraged residual income, when you leverage your team members’ time and efforts.

The more people you have on your team, the more money you’re making.

That means, that what you desperately need for building your business is network marketing leads.

Without leads your business is dead.

But how to generate network marketing leads?

There are offline and online methods.

Let’s take a look at both of them.

The Offline Methods of Generating Network Marketing Leads

image for Respect the Old SchoolAs you probably know, in the offline world the way of generating network marketing leads starts with making your warm market list, the list of people that already know you: your family members, friends, neighbours, dentists and so on and so forth…

Then you’re supposed to get them acquainted with your business opportunity.

There is nothing wrong with this method if you do it right since you’ve gotten proper training.

But if you haven’t, it can become a very frustrating and ineffective way to build a network marketing business.

Besides, when you run out of your warm market list, the question arises what to do next.

You’ve surely heard about the 3-foot rule (or how Todd Falcone calls it: “60-yard rule”) when you’re trying to present your business opportunity to anyone within 3 feet of you (or within your sight).

There are many people who’re very successful in implementing this method and make good money.

If you’re an outgoing person that can easily start talking to complete strangers and get their attention, it’s great – you can use this method too.

Another way to generate network marketing leads, that I have frankly never tried, is to purchase them from lead generation companies.

I know people who use this method and achieved good results, but to me, it has to be hard work to go through the list of people who maybe don’t even remember that they left somewhere their content information and why they did that.

But who knows, maybe for you, it will work great.

The Online Methods of Generating Network Marketing Leads

The online ways of generating network marketing leads require more learning and training, but can be very effective.

Often they allow you to do the work once and then bring you results for many years.

The possibilities of generating network marketing leads online are literally endless because the internet gives you access to a huge group of prospects all over the world.

This, in turn, leads to the necessity to automate the marketing process as much as possible, because it’s absolutely impossible to contact to every prospect in person.

The online marketing methods can give you this automation simplifying your life, that offline methods can not.

The best way to generate network marketing leads online is to establish your own marketing website and direct interested people to it.

There are both paid and free methods of generating traffic online, but I would recommend you to start from the free ones, especially if you’re just at the beginning of your marketing journey.

How to Start Generating Network Marketing Leads Online?

Don’t try to use many methods simultaneously or jump from one to another.

Pick one strategy at a time, study, implement and try to master it.

Only after establishing a good source of steady flow of leads you may proceed to another strategy.

Trust me, that all successful internet marketers follow this blueprint.

sign "this way, that way"

Online vs Offline

Online vs Offline

Frankly, it doesn’t matter which marketing methods of generating network marketing leads you’ll choose – online or offline, it depends completely on your type of personality and kind of business you’re involved in.

Both offline and online methods can be discouraging, confusing and frustrating.

Some people can’t effectively implement offline methods, some can’t get principles of online marketing, which one you are only you can decide.

But both methods of generating network marketing leads work, it’s just a matter of determining which one is good for you and how to make them work.

 

To Your Financial Independence!

 

 

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4 Real Life Tips to Expand Your Network Marketing Business

 

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Expand Your Network Marketing Business

You can find a lot of methods on the net, that are  promised to help you to expand your network marketing business.

The problem is that not all of them work in real life.

I want to give you some proven tips, that will truly help you to achieve desirable results if you take them seriously.

Tip #1: Don’t Prejudge – Restrain Your Enthusiasm

Most people, having gotten involved in the network marketing business the first time, make the same mistake – they mentally create two lists: one of those who will, in their opinion, surely share their enthusiasm and join them in this venture, and another of those who, also in their opinion, stand no chance to succeed in it.

As I’ve said, this is a big mistake.

All successful network marketers tell, that most often the reality is just opposite.

Why?

Nobody knows.

So, just don’t prejudge.

Tip #2: Don’t Set Up Unrealistic Expectations

Because setting up unrealistic expectations leads to the feel of frustration.

Don’t get addicted to outcomes.

Don’t try to convert every conversation into a sign-up.

Network marketing is just a numbers game.

Concentrate on presenting of your business to more people.

Don’t try to convince wrong people to join you – they won’t help you to grow your business.

Tip #3: Make Things Simple

Don’t transform initial conversation with your prospects into a full-time performance about the network marketing industry in general and your company in particular.

If you’re talking more than 4-5 minutes, you’re probably talking too much.

And don’t ever start with phrases like these:

  • This is a ground floor opportunity
  • They have a terrific compensation plan
  • We’ll make a fortune very fast
  • This business is right for you

Your prospects think, that anything you do, they will also have to do.

Don’t scare them.

They should feel right from the beginning, that they are able to do the same, and without being perceived as just an another annoying salesperson.

As a brand new marketer, you should rather be an inviter than a presenter.

Invite your prospects to a presentation or show them an introduction video.

“I don’t know if it’s right for you, but I’ve been recently introduced to a very interesting and promising business…” wouldn’t be a bad thing to start the conversation with.

Tip #4: Don’t Try to Be a Superstar

Yes, if you’re an excellent salesperson, you can achieve great results in recruiting, but not necessarily in building a business.

Because in network marketing, everything is about duplication.

A superstar is hardly to be duplicated.

Building the network marketing business is not about being a superstar, but on the contrary, it is about following a proven system, that anyone could follow.

Remember, duplication, duplication and duplication – this is the key to the successful growth of the network marketing business.

 

 

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Why the Network Marketing Business?

Why the Network Marketing Business?

 

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The sign: "Truth" about the network marketing business.I often hear from those “MLM is a scam” skeptics, that if to be engaged in a business, it should be some kind of traditional business, but in no case should it be a network marketing business.

I thought about it and now want to share some of my thoughts with you.

The network marketing business is the business of the future.

First of all, the network marketing business is surely not a pyramid scheme.

Because a pyramid scheme, or to be more precise a financial pyramid, doesn’t offer any product or service in exchange for money.

Naturally, those, who are on the top, make good money until everything collapses.

On the contrary, the network marketing business is a real business offering real products and services, but unlike businesses of aRobert Kiyosaki and Donald Trump recommend the network marketing business traditional kind, this business is able to pay its distributors better reward for their job by eliminating the advertising costs.

Today more and more companies realize the power of this kind of marketing and move to it.

Plus, since this is a relationship business, every ordinary person now has a chance to run a business of her (or his) own.

No wonder, that people like Robert Kiyosaki and Donald Trump call the network marketing business the business of the future.

The network marketing business has low start-up costs.

It is just ridiculous to compare the cost of joining a network marketing company with the cost of starting and running a business of a traditional kind.

Even if your company asks for a small additional monthly fee (not all companies do this).

The network marketing business is a home based business, so you don’t need an office, expensive equipment and numerous staff.

To start it you just need a desk, a phone and a computer (and a big desire to change your life, of course).

You don’t have to take a loan or sell your house.

It’s an essential advantage, isn’t it?

Also, it’s relatively simple to run the network marketing business.

Unlike a business of a traditional kind, for running a network marketing business you don’t need any office staff.

Just hire an accountant once or twice a year and maybe a secretary or an assistant for doing some paperwork, related to your personal business expenses, in case you’ve reached a considerably high level.

All the paperwork related to providing products or services to the customers is being run by your company.

Being engaged in the network marketing business, you’re getting an income leverage.

Unlike a traditional business, where you’re getting just money, that you’ve personally earned, in the network marketing business you’re also receiving commissions on the sales made by the members of your team.

Thus, you’re leveraging their time and efforts.

As John D. Rockefeller once said: “I would rather earn 1% off a 100 people’s efforts than 100% of my own efforts”.

I would call it a smart way to do a business.

Your potential income in the network marketing business has no limit.

When your income depends on your own efforts, you are limited in time, at least.

Because, unfortunately, a day only has 24 hours.

When you’re using a leverage of other’s efforts, you have no limitation in earning money.

Moreover, you’re receiving money regardless of what you’re personally doing at the moment, working or having fun with friends.

And last but not least, being involved in the network marketing business, you’re surrounded by like-minded people.

People, who, like you, decided to take their fate into their own hands and started their journey to financial independence.

 

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Network Marketing Tips, That Are Often Underrated.

Network Marketing Tips, That Are Often Underrated.

 

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network marketing tips on team buildingIn this post I want to share some network marketing tips with you, that are often somehow overlooked.

Network Marketing Tips – Quantity vs Quality.

Many network marketers make one general mistake:  they’re trying to persuade every person around them to join their business opportunity, whether this person’s willing to start a business or not.

Is it a fear of the shortage of their warm market or a desire to get bonuses for the acquisition of a new customer?

I guess both.

But does it really make sense?

The main advantage of the MLM business is not in getting “acquisition bonuses”, but in earning a residual income, because you’re getting it regardless of what you’re personally doing at the time – working or having fun with friends.

This type of income tends to outperform “acquisition bonuses” over time, because you’re getting it, by using leverage – leverage of the efforts of the members of your WHOLE team, by getting a small percentage of their production.

So, if your team doesn’t grow, no “acquisition bonuses” are going to save your business.

This one of my network marketing tips seems to be obvious, yet many network marketers ignore it in pursuit of the quantity of future team members at the expense of their quality.

If you recruit people, who won’t be working, but will be constantly complaining instead, you’re just wasting your valuable time.

Wouldn’t it be a better thing for your business to try to find serious, ambitious and coachable people, future leaders of your team?

Network Marketing Tips – Don’t Leave Them Alone.

Getting new members in your team, never leave them alone with the problems, that every new network marketer faces.

Being frustrated, not knowing what to do next, they’ll quickly get discouraged and quit, disappointed with the MLM business in general and you in particular.

If this is one of your friends, you may lose him (or her) forever.

Since there definitely is a lack of proper marketing training in the network marketing industry, don’t leave your prospects without support.

As soon as new people join your team, get in touch with them in person, while they’re still excited.

Start coaching them from the very beginning, help them set up their goals and make up a detailed step-by-step plan of actions to achieve these goals.

That will help them succeed, that, in turn, will help you succeed as well.

When working out this plan with them, you’re going to know them better, learn their preferences and strengths, win their trust and raise their confidence.

Tell them what training is provided by your company: websites, webinars, forums, training phone calls and live events.

In addition, don’t hesitate to invest your own time in them – coaching them in person, sharing all you know about network marketing – this is in your best interest.

Network Marketing Tips – Attending Events.

Being a true mentor for your team members encourage them to attend more network marketing events.

They should hang out with the leaders of the industry, with like-minded people, that will help them form the right business mindset and imbibe new marketing ideas.

They will learn to treat their business like a business, not just like another hobby.

Network Marketing Tips – Let the Internet Give You a Hand.

Since one of the toughest problems network marketers face is a shortage of their warm market, tell your team members about internet marketing, teach them the basics (you can find them HERE) and show them such a powerful tool like MLSP (My Lead System Pro) – a modern marketing and educational platform, that can make their marketing much easier.

Without a proven marketing system your network marketing business won’t survive for long.

If you’re not familiar with this System yet, you can read my review on My Lead System Pro.

Though these network marketing tips are only a part of the existing list, I hope, that they’ll really help you in building a team.

 

 

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